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Product Details

High adhesion to glossy surfaces, including glass. Works on water stains, mildew, nicotine, oil stains, marker pens and more. Permanently blocks odours, from smoke and fire damage. Perfect for interior ceilings, walls and doors. Recoat in 45 minutes. Approximate coverage: 12.5m2 per litre.

Technical Specification
Brand Zinsser
Unavailable offshore
Manufacture ID ZN7020001C1
Safety Data Sheet click here
Volume (L) 2.5
Delivery details
Order value: Under £10 £10 & over
Express usually Next Business Day before 6pm
Due to temporary service restrictions our estimated delivery time is currently 2-3 business days
£5 Free
Turbo usually Next Business Day before 12 noon Temporarily unavailable £10 £5
Remote areas standard delivery (2-4 days) £5 Free
Order Value: Under £25 Over £25 but less than £75 £75 & Over
£10 £5 Free

Please note items delivered by our suppliers are not available for the options above. Delivery times may vary.

More about Delivery & Returns
Click & Collect details
If you are using our Click & Collect service please note the following:
  • Order online or over the phone and collect in branch from 5 minutes later.
  • Ensure you check stock is available for collection at your chosen branch.
  • Check branch opening hours to ensure you have sufficient time to collect.
  • For items not available for same day collection, place order before 9pm Mon-Fri (4pm Sun) and you can collect Next Business Day (Mon-Fri) after 3pm.
  • If we have your mobile number, we’ll send you a text when your order is ready to collect.
Zinsser B-I-N Primer Sealer Paint White 2.5L is rated 4.8 out of 5 by 34.
Rated 5 out of 5 by from Expensive but worth it! I have been using this for a while now and while it is expensive it is worth it. (this purchase had 10% off) When asked to paint varnished bannisters or kitchen cupboard doors and drawers to different colours/paint effects etc, zinsser is a must.
Date published: 2020-03-30
Rated 5 out of 5 by from Speedy efficient service Ran out of paint, went on line, ordered and collected - all within the hour.
Date published: 2020-03-17
Rated 5 out of 5 by from Lifesaver Was at wits end with cat week soaked into the floor in new house. Stench was overwhelming. This sealed the smell completely. Is expensive but works. Easy to apply and smell of product quickly disappears.
Date published: 2019-10-31
Rated 5 out of 5 by from Excellent for hard to paint surfaces My standard primer for anything hard to paint now. Best I’ve found for anything from MDF to melamine. Covers brilliantly and dries incredibly quickly. Not worth saving a couple of quid and getting something off brand, this is the business.
Date published: 2019-08-14
Rated 5 out of 5 by from Does what it says on the tin Amazing product. Seals walls instantly. Easy to apply with small roller. I used on a 2 bed flat on smoke stains, damp stains, crumbling wall & bare wood. Easy to paint over after 15 minutes to give amazing finished results .
Date published: 2019-08-13
Rated 1 out of 5 by from Avoid at all costs Only use this paint if you have absolutely no other options. It's cellulose based paint, so it goes off almost as soon as it goes down, so unless you're prepared to work incredibly quickly, then you are in trouble. It runs, so makes working quickly really tough. Be prepared to see drags and scuffs in your paint. Don't paint this using an expensive brush, buy one that you will throw away. Buy two if you need to apply two coats. White spirit or turpintine will not clean your brush, the only solution that will is either cellulose paint thinners or nail polish remover...and you'll need a lot, so my advise is not to bother. I would honestly seek out an oil based alternative to this product. It was an absolute pain to work with...I would never choose it again.
Date published: 2019-07-18
Rated 5 out of 5 by from Brilliant product Used to prime a heavily varnished window frame ready to paint. Did the job in one coat. Dries really quickly and really does stick to anything including finger nails so will wear disposable gloves next time! It's pretty runny so I would definitely wear eye protection every time. Beware if you shake the can instead of stirring (it says you can) it does explode a bit so gloves and eye protection right from the start.
Date published: 2019-07-15
Rated 5 out of 5 by from Lady DIYer Excellent product for covering over dark wood once stripped of varnish and sanded down. Very strong smell and can only be used outside or in a well ventilated room with all windows and doors open . Dries very quickly and put two coats on within 4 hours . Painted next day with satin paint and covered well. No dark wood showing. Would recommend.
Date published: 2019-07-06
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